Inn KPIs.

Inns are smaller independent lodging properties — typically 10-50 rooms — often historic, rural, or destination-oriented. The category overlaps with country inn, historic inn, roadside inn, and small boutique hotel. Performance is measured in the same USALI KPIs as larger hotels (RevPAR, ADR, Occupancy, GOPPAR) but room count limits absolute revenue. Higher ADR per key partially offsets — premium country inns commonly achieve $250-$600 ADR vs $150-$220 select-service. Operating model is typically owner-operator or boutique management with minimal back-office overhead. There is no pure-play public inn REIT — the category is dominated by independent owner-operators + small hospitality groups (Auberge, Belmond, Relais & Châteaux). Adjacent public REITs (PEB, BHR, DRH) hold some larger boutique inn properties. Ilora.ai ingests USALI inn-format P&Ls, OTA + direct booking mix, ratepage history, social reputation (TripAdvisor, Yelp), and historic property tax credit documentation, then benchmarks against AHLA + Independent Lodging Industry Association (ILIA) data.

17 definitions · Sector: HOSPITALITY · Used by Ilora.ai specialist AI agents

NOI

Net Operating Income

Total revenue minus operating expenses (excludes financing and capital costs). The primary measure of property-level profitability.

NOI = Revenue − Operating Expenses

  • profitability
  • core
Cap Rate

Capitalization Rate

Net Operating Income divided by current property value. Expresses unleveraged annual yield as a percentage.

Cap Rate = NOI ÷ Property Value

  • valuation
  • core
DSCR

Debt Service Coverage Ratio

Net Operating Income divided by total annual debt service. Lender-required cushion measure; below 1.0 means NOI cannot cover debt.

DSCR = NOI ÷ Annual Debt Service

  • lending
  • risk
LTV

Loan-to-Value

Loan amount divided by property value. Lower LTV = lower lender risk.

LTV = Loan Amount ÷ Property Value

  • lending
  • risk
OER

Operating Expense Ratio

Operating expenses divided by gross revenue. Lower is better, but varies by property type (hotels run higher than triple-net retail).

OER = Operating Expenses ÷ Gross Revenue

  • efficiency
GRM

Gross Rent Multiplier

Property value divided by gross annual rental income. Quick valuation shortcut; less precise than cap rate.

GRM = Property Value ÷ Gross Annual Rent

  • valuation
  • shortcut
IRR

Internal Rate of Return

Annualized return on investment accounting for time value of money across the full hold period.
  • return
  • underwriting
CoC

Cash-on-Cash Return

Pre-tax annual cash flow divided by total cash invested. Measures the cash yield, not total return.

CoC = Annual Cash Flow ÷ Total Cash Invested

  • return
DCF

Discounted Cash Flow

Valuation method that projects future cash flows and discounts them to present value at a chosen rate.
  • valuation
  • underwriting
TTM

Trailing Twelve Months

A rolling sum of the most recent 12 months. Smooths seasonality for KPI comparisons.
  • period
  • core
RevPAR

Revenue Per Available Room

Total room revenue divided by available rooms over a period. Combines rate and occupancy into one metric.

RevPAR = ADR × Occupancy = Room Revenue ÷ Available Rooms

  • USALI
  • core
ADR

Average Daily Rate

Total room revenue divided by rooms sold. Measures pricing power.

ADR = Room Revenue ÷ Rooms Sold

  • USALI
  • pricing
Occupancy

Occupancy Rate

Rooms sold divided by available rooms. Demand measure.

Occupancy = Rooms Sold ÷ Available Rooms

  • USALI
  • demand
GOPPAR

Gross Operating Profit Per Available Room

Gross Operating Profit divided by available rooms. Profit-side complement to RevPAR.

GOPPAR = GOP ÷ Available Rooms

  • USALI
  • profitability
TRevPAR

Total Revenue Per Available Room

Includes room + F&B + ancillary revenue divided by available rooms. Captures total guest spend, not just rooms.
  • USALI
CPOR

Cost Per Occupied Room

Variable costs divided by rooms sold. Used to compare cost efficiency between properties of different scale.
  • USALI
  • efficiency
Flow-Through

Flow-Through Rate

Incremental GOP as a percent of incremental revenue. Measures how well a property converts revenue gains into profit.

Flow-Through = ΔGOP ÷ ΔRevenue

  • USALI
  • profitability

Sub-types

Sub-types within Inn.

Historic Country Inn
Restored historic property in rural or small-town setting.
Boutique Urban Inn
Smaller historic inn in urban location.
Wine / Vineyard Inn
Inn attached to vineyard or wine country destination.
Highway Roadside Inn
Older roadside inn — often economy positioning.

Amenities & features

6 amenities Ilora.ai tracks for Inn.

Historic Character / Period Furnishings

Restored historic property with period-appropriate furnishings; often tax-credit eligible.

  • Historic property tax credits
  • Renovation CapEx amortization
Inn-Style Guest Rooms (Unique Configurations)

Each room often unique — different size, layout, view, theme.

  • Room rate variability
  • ADR by room type
Included Breakfast

Hot breakfast typically included in rate; lower-cost than standalone restaurant.

  • Breakfast cost per occupied room
Common Area / Library / Living Room

Shared common areas; community-oriented vs hotel anonymity.

  • Guest satisfaction score
Outdoor Garden / Patio

Garden + patio area; common at country inns.

  • Outdoor amenity contribution
Concierge / Personalized Service

High-touch concierge often by innkeeper personally.

  • Concierge upsell capture

Industry reference

How the inn sector operates.

Market segments

  • Leisure transient (couple getaways, weekends)
  • Wedding + special events
  • Wine + culinary destination
  • Antiquing + heritage tourism
  • Romantic / anniversary stays
  • Small group buyout
  • Quick business transient

Operating models

  • Owner-operator (most common — innkeeper lives on property)
  • Independent owner with small hospitality group management
  • Soft-brand affiliated (Relais & Châteaux, Historic Hotels of America)
  • Family-owned multi-generation
  • Small hospitality group (Auberge Resorts, Belmond)

Regulatory frameworks

  • USALI 11th Edition (smaller-format adaptation)
  • STR Reporting Standards
  • ADA Title III accessibility
  • NHPA Section 106 historic preservation (if listed)
  • Local TOT/lodging tax compliance
  • State innkeeper liability statutes

Industry organizations

  • AHLA (American Hotel & Lodging Association)
  • Historic Hotels of America (Heritage Member program)
  • PAII (Professional Association of Innkeepers International)
  • BedandBreakfast.com
  • Relais & Châteaux
  • Independent Lodging Industry Association (ILIA)

Comparable public REITs / operators

  • No pure-play public inn REIT — most inns are independent owner-operated. Adjacent public REITs with some boutique exposure: PEB (Pebblebrook Hotel Trust), BHR (Braemar Hotels & Resorts), DRH (DiamondRock Hospitality)
  • Private hospitality groups: Auberge Resorts (independent + branded), Belmond (LVMH subsidiary), Relais & Châteaux (international independent network), Small Luxury Hotels of the World

Documents Ilora.ai ingests

  • USALI inn-format P&L
  • Direct vs OTA booking mix
  • TripAdvisor + Google + Yelp reputation scores
  • Historic preservation tax credit documentation
  • Forecast (rolling 30/60/90)
  • Wedding + group event bookings
  • PMS extract (Cloudbeds, Mews, ResNexus)
  • Capital plan / FF&E reserve schedule
  • State innkeeper tax filings
  • Insurance binder (small lodging)

Industry tools (we integrate with these)

  • Cloudbeds (PMS — small lodging favorite)
  • ResNexus (PMS — inns + B&Bs)
  • Little Hotelier (PMS)
  • Innkeeper's Advantage
  • Mews (PMS)
  • OTA Insight (rate intelligence)
  • TripAdvisor Reputation Manager
  • Revinate (guest communications)
  • Sojern (digital marketing)
  • Inn Booking Engine

Frequently asked

Common questions about inn.

What is the difference between an inn and a small hotel?
An inn is typically a smaller independent lodging property (10-50 rooms) often emphasizing historic character, rural or destination location, and personalized owner-operator service. A small boutique hotel is similar in scale but more commonly urban, design-driven, and either independent or soft-brand affiliated. The categories overlap significantly. Inns often include breakfast in the room rate; boutique hotels typically charge separately. Inn-format properties commonly trade as small-business sale rather than institutional CRE due to scale + owner-operator dependency.
Are there any REITs that own inns?
No public REIT focuses on inns. The category is dominated by independent owner-operators + small hospitality groups: Auberge Resorts (boutique luxury, expanding), Belmond (LVMH-owned premium properties), Historic Hotels of America (membership program for ~300 historic properties), Relais & Châteaux (international independent network of ~580 small luxury hotels + restaurants). Adjacent public REITs (PEB, BHR, DRH) hold some larger boutique inn properties within broader portfolios. Most inn-scale properties are too small (under $5M) for institutional REIT acquisition.
How are historic inns valued?
Historic inns combine traditional hotel valuation (RevPAR × room count × multiplier, capped by GOPPAR ÷ cap rate) with historic-property considerations: federal Historic Preservation Tax Credits (20% rehabilitation credit for income-producing historic properties), state historic preservation incentives, and easement value (donated façade easements may generate additional tax benefit). Historic inns often command rate premiums (10-25% over comparable non-historic) due to differentiation but face higher CapEx for restoration + ongoing preservation requirements. NHPA Section 106 review applies if federal funds are involved in renovation.

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