Short-Term Rental KPIs.

Short-Term Rentals (STRs) are individual lodging units rented nightly through Airbnb, VRBO, Booking.com, and direct channels — entire homes, apartments, condos, cabins, and luxury villas. Performance is measured in RevPAN (Revenue Per Available Night), ADR, occupancy, dynamic pricing optimization, OTA channel mix, and STR-Specific operating costs (cleaning fees, supplies, channel commissions). The economic structure varies by host model: owner-operator (1-5 units), professional manager (5-100+ units, Vacasa, Evolve, Cabin Cottage), institutional aggregator (Sonder SOND public, Mint House private). Demand is highly seasonal + location-dependent — beach/mountain destinations follow vacation cycles; urban STRs face increasing regulatory pressure (NYC Local Law 18, Barcelona, Berlin, Paris caps). The category lacks a public REIT — Sonder Holdings (SOND, ~$30M mkt cap, struggling) is the closest public play; Vacasa (VCSA delisted 2024) attempted institutional consolidation. Ilora.ai ingests Airbnb + VRBO export, dynamic pricing model output, channel mix + OTA commission tracking, cleaning + supply cost flow, and local regulatory compliance status, then benchmarks RevPAN + occupancy against AirDNA + STR Vacation Rental segment data.

17 definitions · Sector: HOSPITALITY · Used by Ilora.ai specialist AI agents

NOI

Net Operating Income

Total revenue minus operating expenses (excludes financing and capital costs). The primary measure of property-level profitability.

NOI = Revenue − Operating Expenses

  • profitability
  • core
Cap Rate

Capitalization Rate

Net Operating Income divided by current property value. Expresses unleveraged annual yield as a percentage.

Cap Rate = NOI ÷ Property Value

  • valuation
  • core
DSCR

Debt Service Coverage Ratio

Net Operating Income divided by total annual debt service. Lender-required cushion measure; below 1.0 means NOI cannot cover debt.

DSCR = NOI ÷ Annual Debt Service

  • lending
  • risk
LTV

Loan-to-Value

Loan amount divided by property value. Lower LTV = lower lender risk.

LTV = Loan Amount ÷ Property Value

  • lending
  • risk
OER

Operating Expense Ratio

Operating expenses divided by gross revenue. Lower is better, but varies by property type (hotels run higher than triple-net retail).

OER = Operating Expenses ÷ Gross Revenue

  • efficiency
GRM

Gross Rent Multiplier

Property value divided by gross annual rental income. Quick valuation shortcut; less precise than cap rate.

GRM = Property Value ÷ Gross Annual Rent

  • valuation
  • shortcut
IRR

Internal Rate of Return

Annualized return on investment accounting for time value of money across the full hold period.
  • return
  • underwriting
CoC

Cash-on-Cash Return

Pre-tax annual cash flow divided by total cash invested. Measures the cash yield, not total return.

CoC = Annual Cash Flow ÷ Total Cash Invested

  • return
DCF

Discounted Cash Flow

Valuation method that projects future cash flows and discounts them to present value at a chosen rate.
  • valuation
  • underwriting
TTM

Trailing Twelve Months

A rolling sum of the most recent 12 months. Smooths seasonality for KPI comparisons.
  • period
  • core
RevPAR

Revenue Per Available Room

Total room revenue divided by available rooms over a period. Combines rate and occupancy into one metric.

RevPAR = ADR × Occupancy = Room Revenue ÷ Available Rooms

  • USALI
  • core
ADR

Average Daily Rate

Total room revenue divided by rooms sold. Measures pricing power.

ADR = Room Revenue ÷ Rooms Sold

  • USALI
  • pricing
Occupancy

Occupancy Rate

Rooms sold divided by available rooms. Demand measure.

Occupancy = Rooms Sold ÷ Available Rooms

  • USALI
  • demand
GOPPAR

Gross Operating Profit Per Available Room

Gross Operating Profit divided by available rooms. Profit-side complement to RevPAR.

GOPPAR = GOP ÷ Available Rooms

  • USALI
  • profitability
TRevPAR

Total Revenue Per Available Room

Includes room + F&B + ancillary revenue divided by available rooms. Captures total guest spend, not just rooms.
  • USALI
CPOR

Cost Per Occupied Room

Variable costs divided by rooms sold. Used to compare cost efficiency between properties of different scale.
  • USALI
  • efficiency
Flow-Through

Flow-Through Rate

Incremental GOP as a percent of incremental revenue. Measures how well a property converts revenue gains into profit.

Flow-Through = ΔGOP ÷ ΔRevenue

  • USALI
  • profitability

Sub-types

Sub-types within Short-Term Rental.

Urban Short-Term Rental
City apartment / condo rental for business + leisure — increasingly regulated.
Vacation Rental (Beach / Mountain)
Destination single-family or condo rental serving leisure travelers.
Cabin / Glamping
Rural cabin, treehouse, glamping tent — Hipcamp + Airbnb.
Luxury Villa
High-end villa rentals — Onefinestay, Plum Guide, Inspirato.
Branded Apartment-Hotel Hybrid
Sonder, Mint House — branded urban STR portfolio.

Amenities & features

7 amenities Ilora.ai tracks for Short-Term Rental.

Fully Furnished + Equipped Unit

Turnkey-furnished + stocked kitchen + linens; standard STR offering.

  • Furnishing CapEx
  • Furniture replacement reserve
Professional Cleaning + Turnover

Cleaning between every guest stay — major variable cost.

  • Cleaning fee per stay
  • Cleaning hours per turnover
Smart Lock + Self Check-In

Code-based or app-based check-in eliminating in-person greeting.

  • Smart lock CapEx
  • Self check-in success rate
Wi-Fi + Streaming

High-bandwidth Wi-Fi + Roku/Apple TV streaming; standard guest expectation.

  • Internet cost per unit
Outdoor Space (Patio, Yard, Pool)

Outdoor amenities (vacation rental especially); rate premium driver.

  • Pool maintenance cost
  • Outdoor amenity revenue lift
Pet-Friendly Policy

Pet-friendly with pet fee + cleaning surcharge; significant demand pool.

  • Pet fee revenue
  • Pet bookings %
Hot Tub / Spa

Hot tub or spa — major rate-premium amenity for cabins + vacation rentals.

  • Hot tub maintenance cost
  • Hot tub-equipped rate premium

Industry reference

How the short-term rental sector operates.

Market segments

  • Leisure vacation traveler
  • Business traveler (extended-stay alternative)
  • Group / family vacation (full-house bookings)
  • Pet-owner traveler
  • Wedding + event group
  • Snowbird / seasonal extended-stay
  • Workcation + remote-work nomad

Operating models

  • Owner-operator (single unit or 1-5 units)
  • Professional property manager (Vacasa, Evolve, Cabin Cottage)
  • Institutional aggregator (Sonder SOND, Mint House, Inhabit)
  • Co-host / arbitrage operator
  • Hotel-style branded STR (Sonder, Marriott Homes & Villas)
  • Owner-rental hybrid (owner uses + rents balance)

Regulatory frameworks

  • Local STR licensing + permits (NYC LL18, SF Chapter 41A, Barcelona, Paris, Berlin caps)
  • Local TOT/lodging tax compliance
  • HOA covenant restrictions
  • State landlord-tenant exemption (when stays <30 days)
  • Local zoning STR overlay districts
  • ADA Title III (limited applicability)
  • Insurance requirements (vacation rental insurance vs homeowner)
  • Tax 1099-K reporting (Airbnb/VRBO platform)

Industry organizations

  • Vacation Rental Management Association (VRMA)
  • Short-Term Rental Advocacy Center (STRAC)
  • AirDNA (market data)
  • STR Vacation Rental Segment
  • Cabin Hosts Society
  • Independent Lodging Industry Association (ILIA)

Comparable public REITs / operators

  • No traditional REIT pure-play. Operating companies: SOND (Sonder Holdings — branded urban STR, ~$30M mkt cap, struggling), VCSA (Vacasa — delisted 2024, taken private)
  • Adjacent: ABNB (Airbnb — platform, not real estate), EXPE (Expedia owns VRBO), BKNG (Booking.com owns Booking Holdings)
  • Hotel REITs (HST, PK, PEB) increasingly compete with urban STR for leisure transient
  • Net-lease retail/residential REITs hold no STR exposure

Documents Ilora.ai ingests

  • Airbnb + VRBO + Booking.com export (booking + revenue + reviews)
  • Dynamic pricing model output (Wheelhouse, PriceLabs, Beyond)
  • Channel mix + OTA commission tracking
  • Cleaning + supply cost flow
  • Local STR license + permit documentation
  • TOT remittance reports
  • Insurance policy (vacation rental insurance)
  • Property management agreement (if outsourced)
  • Owner statement + revenue split (if multi-owner)
  • Refurbishment + capital plan

Industry tools (we integrate with these)

  • Hostfully (PMS)
  • Guesty (PMS)
  • Hospitable (formerly Smartbnb — PMS)
  • OwnerRez (PMS)
  • Lodgify (PMS)
  • PriceLabs (dynamic pricing)
  • Wheelhouse (dynamic pricing)
  • Beyond (dynamic pricing)
  • AirDNA (market data + comp set)
  • Tursi POS (cleaning management)

Frequently asked

Common questions about short-term rental.

What is RevPAN in short-term rentals?
RevPAN (Revenue Per Available Night) is the STR-specific equivalent of RevPAR — total nightly revenue divided by available nights over a period. The metric accounts for nights blocked by owner use or maintenance. Calculated as ADR × Occupancy. AirDNA publishes RevPAN benchmarks by market — top vacation destinations (30A Florida, Big Bear, Smoky Mountains) achieve $200-$400+ RevPAN; urban Tier 1 STRs $150-$250 RevPAN; secondary urban $80-$140 RevPAN. RevPAN comparisons are typically against AirDNA market data + STR Vacation Rental Segment STAR Reports.
How are short-term rentals being regulated?
STR regulation has tightened dramatically since 2020. NYC Local Law 18 (effective Sept 2023) effectively eliminated <30-night STRs — requiring host registration + presence + occupancy ≤2 guests. San Francisco Chapter 41A requires primary-residence + 90-night cap on un-hosted rentals. Barcelona, Paris, Berlin, Amsterdam impose strict caps + licensing. Many US destinations have moratoriums or registration requirements (Big Bear, Hilton Head, OBX). Underwriting urban STR portfolios now requires forward-regulatory analysis — many cities expected to add restrictions over 2025-2030.
Are there any public REITs investing in short-term rentals?
No traditional REIT focuses on STR. The closest public operating companies: Sonder Holdings (SOND, branded urban STR portfolio across 30+ markets, currently struggling at ~$30M mkt cap with NYSE delisting risk) and Vacasa (VCSA — went public via SPAC 2021, taken private 2024 by Roofstock at $5.02/share). Airbnb (ABNB) and Booking Holdings (BKNG, owns VRBO) are the platform companies but not real estate owners. Hotel REITs (HST, PEB, DRH) increasingly compete with STR for leisure transient demand without holding STR portfolios directly.

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